Back to cases
Beverages / Tea

Lipton June video

Tea-category video flight on digital inventory with Asilmedia and LimeHD premium lines.

0.87MImpressions
79%Video completion
3.36%CTR

Objective

Deliver efficient June reach and strong completion for a tea brand.

Media setup

Digital video plus Asilmedia/LimeHD placements across a June flight.

Result

0.87M impressions with 3.36% CTR (29.2K clicks) and 79% VTR.

Placements, formats and benchmarks

lipton.june

Placement examples

  • Digital
  • Asilmedia
  • LimeHD

Formats

  • Digital video
  • Asilmedia
  • LimeHD

Benchmarks

  • 0.87M Impressions
  • 79% Video completion
  • 3.36% CTR